Neymar Jr. is the New Face of Police 2014 Eyewear Campaign

The new face of the Police S/S 2014 advertising campaign is none other than Neymar Jr., an international football and budding style icon.

The new Police campaign portrays Neymar Jr. in a number of minimalist shots with an urban finish; enhancing the charismatic style of the talented Brazilian footballer. The result is a series of genuine and spontaneous portraits, each brimming with character and perfectly reflecting Neymar Jr.’s personality. The shot were made by globally renowned fashion photographer, Rankin.

The 2014 Police eyewear collection combines the brand's traditional hallmarks with modern finishes. The bold and contemporary design of the Sun and Optical ranges adhere to the brand’s strong identity and urban roots.

“Neymar expresses the various nuances of the brand’s style and interprets them with passion and personality,” enthused Michele Aracri, CEO of the De Rigo Vision Spa.

The beautiful Mexican model Daniela De Jesus, is the female protagonist of the new campaign, portrayed alongside Neymar Jr showcasing the women’s offering from the brand.
The campaign will be launched globally on a variety of media channels, including the print and outdoor media and social platforms.

Krem-Top Coffee Creamer launches Change for the Better Pilipinas campaign

Krem-Top’s annual “Change for the Better” campaign has been all about making small changes to make a big impact.

This year, those small changes are about to get bigger as they rally the entire country to make a change through the “Change for the Better Pilipinas” campaign which was launched last December 5, 2013 with Krem-top’s brand ambassadors Papa Jack and Richard Yap.

Simulannaangpagbabago, starting with your choice of coffee creamer! Change for the Better Pilipinas!

For more information, see facebook.com/AlaskaKremTop or follow them on twitter: @kremtopPH